Ever thought of hosting a giveaway? here is how

Giveaways are a great way to build up brand awareness and grow you email list. With giveaways, you are giving away your time and money, so you want to make sure that what you’re giving away will attract the right audience and serves its purpose. Focus on the end...

Make a statement with your brand

 Having a brand is your opportunity to stand out and make a statement about what your business stands for. What if you haven’t got one? Or made one yet? So what are brand statements? In a nutshell, it’s about telling what you do, not just hello I’m Maria, a...

How to Promote Yourself Online When You’re an Introvert

When it comes to promoting ourselves online, almost all of us find it difficult to be forthcoming and truly honest about our abilities and talents. For introverts, the art of self-promotion is even more challenging. Introverts naturally shy away from any kind of...

How to Articulate Your Brand Personality

When someone first interacts with your brand, what’s their experience? Is it what you set out to create, or does your imagery, logo, brand colours and content communicate something different? Defining how you want someone to feel when they interact with your brand is...