We are in the age of content marketing but creating content is not enough anymore, with over 400 millions blogs online there’s very little chance for your ideal client to find your blog via search engines. Create content and distribute it on social media, platforms like Medium and Pinterest.
100 business ideas to boost your business.
Content! As a solo entrepreneur, you are not only a manager, also a writer, photographer, designer, copywriter, moderator, planner, social media manager what else? Yeah, add the family manager, the housekeeper, the nanny, the PA, the travel organiser. HELP!
Imagine the step by step process a client has to go through when they get in touch. Even if the deal doesn’t work, you will want to keep their contact details for the future you never know.
Content marketing is the best approach to create an audience for your brand; it also means that you need to dedicate a lot of time and research creating content for your audience. While I have tried a few approaches, this year I have decided to be more strategic about it. In this post I will help you create a plan for the next 3-6 months to batch your content and free time to be more creative, for your family, yourself and travel.
The end of the year and the beginning of a new one are time for reflection, about what you have achieved and what’s next.
I recently talked to a friend who is looking to start her own business but doesn’t want to do something as dull as setting goals. Numbers and figures can sound boring, but they also help you stay focused, be on track and adjust.
Start working from a vision board and then define how will you get there. Goals are a roadmap to help you get to the destination you’re aiming at and be strategic about it. Nothing happens by chance, and if you don’t know where you are going, you might lift off but then stay stuck after a while.
It’s another round for Christmas, sounds surreal doesn’t? I’m looking forward to a time of celebration with the family, spending time with my children, not being stuck in my office and taking time off. What are you looking forward to?
Welcome back September!
Make September your most productive month!
It’s hard to believe, September is back! Why not make the most of the gathered summer energy to make September your most productive month. I hope you had a great time away and made the most of your summer holidays to create great visual content. I'm back from a US tour, where I took lots of pictures and will share the stories with you later over the months left in 2017.
Make the most of your time away, create visual content
You will certainly travel with your phone may be a DSLR camera? If your brand is all about, international travel, celebrating time off, enjoying dining Al Fresco, buying flowers, sitting at the beach? This might then be the perfect opportunity for you to create some visual content while away?
Ready to consider working with a team?
When you start a business far from the idea of working with a team, you're very focused on yourself, your vision, your thoughts. How you're going to drive everything past the first year while trying to keep a tight budget. It gets to the point where you're spending hours trying to handle WordPress to discover that the template you've just bought is not in line with your branding! Or you've just lost all of you content due to a plugin.